# Identomat Brand Guidelines

## Identomat Brand Kit

- [Brand Overview](https://identomat.gitbook.io/identomat-brand-guidelines/brand-overview.md): Purpose, positioning, approved descriptions, and brand foundations.
- [Brand Logo](https://identomat.gitbook.io/identomat-brand-guidelines/brand-logo.md): Use the approved logo lockup as the primary brand signature. The lockup combines the logomark and wordmark into one system. Approved logo forms, spacing, backgrounds, and misuse rules.
- [Color](https://identomat.gitbook.io/identomat-brand-guidelines/color.md): Primary, secondary, grayscale, and accessibility rules.
- [Typography](https://identomat.gitbook.io/identomat-brand-guidelines/typography.md): Manrope is the Identomat brand typeface. It is clean, technical, and highly legible.
- [Iconography](https://identomat.gitbook.io/identomat-brand-guidelines/iconography.md): Iconography should feel simple, consistent, and product-led.
- [Printing](https://identomat.gitbook.io/identomat-brand-guidelines/printing.md): Print color values and production guidance.
- [Naming & Trademark](https://identomat.gitbook.io/identomat-brand-guidelines/naming-and-trademark.md): Approved product naming and trademark use.
- [Brand Assets](https://identomat.gitbook.io/identomat-brand-guidelines/brand-assets.md): Official brand asset files for download and consistent use.